Obama gives corporations one less excuse to avoid web engagement
The example set by the Obama Presidency will put pressure on other public institutions, including public companies, to follow Obama’s lead to harness technology as a way to provide more transparency and encourage stakeholder engagement.
10 steps to a better IR website
WE ARE forced to take a break from posting here for the next little while. But rather than leave you cold turkey, we thought we’d offer up these 10 points to contemplate and debate while we’re gone from the blog. We’ll see you soon, though, so keep watching this space. 1. Walk in investors’ shoes [...]
SEC chairman’s clarion call to IR communicators
JUST over a week ago, Securities and Exchange Commission (SEC) chairman Christopher Cox gave an important speech that has so far gone unreported by the investor relations profession’s main associations and trade press. In his closing remarks to the Second Annual Corporate Governance Summit at the USC Marshall School of Business in Los Angeles, the [...]
A new model for corporate website management
MOST corporate websites today are managed by different departments with different audiences and sometimes even completely different technical platforms. A big problem with this approach is that internal departments often don’t talk to each other. The problem is even worse when, as with many IR sites, outside vendors don’t talk to the company’s internal technical [...]
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