Surprise as investor relations YouTube video goes viral
A VIDEO produced for Corning Incorporated’s (NYSE:GLW) Investor Day last month has become the most-watched corporate video of all time on YouTube with more than 8.8 million views.
Nordic firms embracing web optimized annual reports
DESPITE having some of the highest rates of Internet use in the world, Nordic public companies still spend a huge proportion of their investor relations budgets on printed annual reports — even though there is growing evidence that investors seldom read them.
CEOs and CFOs rocking YouTube: 10 examples
SHEDDING their starchy images, public company chief executives and chief financial officers are increasingly turning to the popular video sharing service YouTube to tell their firms’ investment stories.
How Polycom uses social media in its quarterly reporting
“A LINK to the call will be provided on Twitter, Facebook and Linkedin,” and with that Michael R. Kourey, Chief Financial Officer of Polycom Inc. (NASDAQ:PLCM) begins reading the obligatory caution about forward-looking statements on his company’s Q4 2010 earnings call.
Investors applaud CEO’s “live TV” webcast
UK-BASED Software Radio Technology (SRT), which trades on the London Stock Exchange’s AIM market for smaller companies, is being lauded for breaking new ground in its investor relations efforts by hosting a live video webcast to answer questions from retail investors.
This week in Investor Relations
A weekly compilation of news from around the world of investor relations.
Outotec’s mid-quarter CEO webcasts improve access
WITH company executives and their investor relations departments under pressure to allocate more time to meeting with investors and analysts at home and on the road, wouldn’t it be nice to lessen the burden while making access to management fairer at the same time?
As webcasting war heats up, NASDAQ OMX buys Sweden’s ZVM
NASDAQ OMX has acquired its corporate services partner, Stockholm-based Zoomvision Mamato (ZVM), amid heightened competition in the Nordic webcasting business from bigger rivals Thomson Reuters and Qbrick-Arkena.
Personal referrals boost brand video views by 70%
THOSE expensive videos on your company’s website could be viewed 70% longer if people found them worthy enough to share with their friends, a new study suggests.
CEO’s online video mea culpa boosts investment — study
A NEW study has found that when CEOs take responsibility for financial restatements and deliver the bad news via online video, investors’ trust in management rises and they recommend larger investments in the firm.
5 CFOs who are using web video to communicate with investors
VIDEO is a powerful communications medium that just doesn’t seem to want to take off in the investor relations field — especially not in North America. But a few pioneering Chief Financial Offers are shedding their dull “bean-counter” images and taking their message to the web in moving pictures.
Twitcam can make executives accessible to more investors
TWITCAM is a free new service that combines video and Twitter in a simple product that could make company executives more accessible to rank and file investors. It offers an easy way for company executives to answer questions from individual investors, blogger-analysts and other stakeholders who typically have less access to management.
The credit crisis in plain English
BEFORE I started IR Web Report and began helping companies use the web to communicate more effectively with investors, I produced plain English materials that made complex financial and investing concepts understandable to the general public. It’s probably the hardest work I have done in my career. You can literally spend hours, days, and even [...]

