
Microsoft latest to dump PR wires for earnings releases
MICROSOFT corporation (NASDAQ: MSFT) has become the latest high-profile company to end the decades-old practice of using a paid PR wire service to distribute its quarterly earnings announcements – a move that acknowledges the real-time capabilities of the web.
Google drops PR wire for earnings, but only Pac-Man irks investors
WHEN Internet giant Google, Inc. (NASDAQ: GOOG) reported its second-quarter 2010 earnings last week it did so without using a paid PR wire service – a controversial move that some predicted would create challenges for the disclosure ecosystem.
How Expedia uses advisory releases
EXPEDIA, Inc. (NASDAQ: EXPE) is one US company that has for several quarters used an advisory release process for its quarterly earnings releases. The process has run smoothly and resulted in an increase in the number of investors accessing the results from the company’s website, which recently was upgraded to a new platform hosted by [...]

Google’s advisory release increased web referrals 88%
ONE of the biggest benefits of using advisory releases rather than full-text ones is the potential for companies to attract more investors to their IR websites, where they can communicate more effectively and establish direct connections with their audiences. Increased traffic and recognition for a company’s investor relations website also contributes towards a site becoming [...]
Advisory news releases are catching on
A GROWING number of US companies are cutting costs and driving more traffic to their investor relations websites by using PR wire services to distribute alerts and links instead of full-text press releases.
5 common questions about web disclosure
ONE OF THE hottest topics of conversation in the US investor relations profession right now is using the web for disclosure and communications to investors. It was a dominant theme at the recent National Investor Relations Institute (NIRI) annual conference in San Diego, and the discussion has continued in various trade publications and online forums.
It’s time for a new online disclosure model
US CORPORATE disclosure practices are undergoing dramatic change. New regulations and new web communications technologies are disrupting established practices. The old model is under pressure and increasingly incapable of meeting the needs of companies and their investors.