
LinkedIn IPO told through social media
I put this together because I think it demonstrates how social media in the hands of ordinary people can tell company stories in a richer, more authentic and transparent way than polished PR and Marketing can.

As LinkedIn hits 100m users, soup company stands out
PROFESSIONAL social network LinkedIn has reached more than 100 million users and released some surprising facts, including which companies are most connected to the site.
UPDATED – Why I finally joined LinkedIn and Facebook
(UPDATE: See the update at the end of this post.) I HAVE been holding out. I already have a lot on my plate managing a heavy consulting, research and writing schedule, this blog, 3 Twitter accounts, 2 FriendFeed accounts, 17 FriendFeed rooms, 393 RSS subscriptions, two bookmarking accounts, IM, and about 12 different other social [...]

Should IROs worry about LinkedIn?
Social Networks like LinkedIn expose previously unpublished information about listed companies that could be used by researchers.