FINALLY, and ever so tentatively, the investor relations community seems to be coming round to blogging as a tool for communication — only not for communicating with investors.
I’ve just got my first look at the new website of IR Magazine publisher Cross Border — and it sports a new section called Blogs. (Link updated. March 14) The site still seems to be on a staging server, so the preceding link might not work by the time you read this. If not, try www.thecrossbordergroup.com.
The new blog section, which seems to be called Blog Spot, looks more like a group blog than a group of blogs by individual writers, though that might change.
The blurb says: “Editors of Cross Border publications, IR magazine, Corporate Secretary and CorpComms will have much to say about the areas they cover. They provide added insight on all today’s news.”
There is currently an RSS feed and comments are enabled. There are a few posts already, but these date back to late-January. Probably test posts.
Recently, I’ve added a few IR blogs to my reading list. You might want to check them out for yourself. They include:
Blogging is a social exercise and it works best with a lot of participants, so it’s great to see more IR blogs coming online.
Next step? How about an investor relations blog for actual company shareholders? Seriously, it makes a lot of sense.